Creativity drives economic growth.

Creativity drives economic growth.

To say, I heard Ideo’s co-founder Tom Kelley recently speak on “The Art of Innovation” minimizes the gift of insight he shared, and over the next few blog posts I’ll paraphrase Tom’s presentation.

But first doesn’t it strike you odd that a business speaker was sponsored by the fine arts community at Segerstrom Cetner for the Arts? What’s the connection? Art is Business? Business is Art?

Tom adeptly led us through the connection. Last April, Adobe released the “State of Create” report.

[blockquote align=”center”]80% of all respondents believe – Creativity is key to driving economic growth[/blockquote]

[blockquote align=”center”]Only 1 in 4 people feel that they are living up to their creative potential[/blockquote] Wow!  With 75% upside potential, we can raise creativity and drive economic growth!

So go ahead and find your creative side.

Working with Universities, Industry, and Students together we invest funding and resources in industry sectors that are key to America’s economic growth. The Kolena Group explores the equitable and meaningful work-based learning activities embedded in a students Orchastrated Career Transformation. This alignment ensures students graduate college and career ready to become entrepreneurs or business operators since they are so critical to the economic development as contributors to innovation and new job growth. The integrated programs of study below connect the dots between what students are learning and how they will use those skills in a future career.

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